Alpha makes paddling and catching waves easier and more fun.
Feels like a regular shortboard
Increase the count and the quality of your waves
Conquer tough breaks with electric assist
This board turned out super fun, lightweight, with a good amount of power.
It's not overly chunky, more like a daily driver type board, with easy paddling thanks to the flatter entry rocker. It'll barely feel different from your go-to surfboard with just 2.4 lbs fin weight and batteries hidden at the center.
Early Bird Full Payment: $1,399 (save $200). Pay in full now and lock in your exclusive pre-launch discount
$1,599
$1,399
PRE-Order nowSecure Your Spot: $499 deposit Become one of the first to surf the new Alpha shortboard.
$499
PRE-Order nowWhen technology enables a more intimate, powerful interaction with nature
Sarah T.
Seasoned Surfer
This isn't just a surfboard – it's a complete game-changer. The electric boost gives me confidence I never thought possible.
Mike R.
Weekend Warrior
I went from struggling to catch waves to absolutely dominating the ocean. This board is magic.